The NATURALBA brand
The Naturalba brand was created on January 9th, 2014 in order to commercialize the products of Grupo Naturalba SA. The name comes from both the fact that the company is situated near the city of Turrialba and and the mission of the company to promote the nature ("naturaleza" in Spanish) and wildlife within the Talamanca Central Volcanic Biological Corridor, where our coffee is produced.The name of the region comes from the Turrialba volcano, a prominent fixture of the landscape. Turrialba means ¨torre¨ or tower, and ¨alba¨ means white smoke, referring to the white tower of smoke and vapor that the volcano emits over the region.
The Naturalba brand is registered on the National Register of Industrial Property under the number: 232 550.
All of our producing farms are located within the Biological Corridor Volcanic Central Talamanca in Turrialba-Jimenez. The altitudes range from 700msnm to 1408msnm and there is an average temperature of 23°C, meaning it is within the ideal range for cultivating Arabica coffee. All of our member farms use sustainable agricultural practices and use trees to shade the coffee plants as a part of their growing method.
The coffee we produce is classified as:
- High Grown Atlantic (HGA) : hard and large-sized beans with less body than the Central Valley but considered as the best of the Atlantic high side varieties.
- Medium Grown Atlantic (MGA) : Softer beans, but of good size, open fissure, of moderate acidity, body and aroma. Like all coffees with Atlantic influences, the cup has a glasai flavor.
Within the established varieties, there is a predilection for the variety Caturra for its productive characteristics and its acceptance in the national and international market, principally because of the quality, general sweetness, aroma and less astringent flavor. Even so, amongst the producers there is a wide range of coffee varieties. With aromas of raw cane sugar, chocolate and low acidity, our coffee offers a smooth, generous and balanced flavor.
Our organic sugarcane
Many of our member producers also organically produce sugarcane
In Costa Rica, cultivation practices of sugarcane contribute significantly to soil contamination. However, APOYA works hard with producers to ensure that sugarcane is being produced in an environmentally sustainable way.
The sugar from Turriabla, has an aroma of vanilla and caramel, with soft notes of licorice, a famous and well appreciated sugar.